Right on the money, SW, BUT, and there is a but …plant information sources say “Common mallow is packed with nectar and pollen, which benefits bees and bumblebees in particular. But native butterflies also enjoy the plant as a food source.” Additionally, I see from personal observation, that mine are usually covered in bees, butterflies and even those tiny wasps. Because they have such a long flowering time, and because I try to encourage pollinators as much as possible, I like them in controllable numbers around the garden.
I had a neighbour who would not allow them to be thinned out, and they quickly overtook her other plants and the place ended up looking very messy, so I do get your point. ;-)